savvyworksMar 11, 20222 minMethods of PersuasionThere are three main methods of persuasion that are used to convince who you’re speaking to. The Greek philosopher Aristotle coined the...
savvyworksMar 4, 20222 minIs 'A' the winner or 'B'? Consider the two following ads that are in the same ad sets in a Campaign Budget Optimization campaign on Facebook. Based on the KPIs...